The Work
Some of it earns, some of it's half-built, and some of it will end up shelved. Every project gets an honest status tag because projects change state, and I'd rather show you the real board than a polished portfolio.
Website design for small service businesses, rebuilt around honest pricing and plain talk instead of agency polish.
Testing whether telling small business owners the truth about what a website can and can't do wins more trust than the usual agency pitch.
corestak.comLocal lead-gen sites I build, rank, and rent to service businesses. ChattanoogaJunkRemovalPros.com is the first one out of the gate.
Testing what it really takes to rank a local site right now, and which niches actually pay for the leads.
chattanoogajunkremovalpros.comA YouTube channel about history's strangest overlaps and what-ifs. Faceless on purpose.
Testing whether a channel can find an audience on writing and curiosity alone, without a face carrying it.
Weird Timelines on YouTubeThe memoir. A book about refusing to close the story early, drafted from the middle of it instead of the far side.
Testing whether I can write about my own life without flinching or sanding it into a highlight reel.
A coaching practice built around the stories guys live inside. The method comes from lived experience, writing, and study. I'm opening it to founding clients now.
Testing whether the method holds up outside my own head. That's exactly what the founding-client stage is for.
See the coaching practiceBecause this is the whole point of the site. I'm not going to tell you to keep your pen moving while hiding my own notebook. Statuses change, projects get shelved, and new ones show up. That's not a bug in the story. That's the story.
Curious what I'm focused on this month? Check the Now page. Want the thinking behind the building? Read the writing.